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Volvo on XBox

Discussão em 'XBOX' iniciada por SoundSurfer, 19 de Novembro de 2005. (Respostas: 12; Visualizações: 7126)

  1. SoundSurfer

    SoundSurfer Power Member

    Volvo Becomes First Carmaker to Build Xbox Video Game Around Its Products

    'Volvo Drive for Life' Video Game a Performance Driving Experience With Safety
    in Mind

    IRVINE, Calif., Nov. 14 /PRNewswire/ -- For the first time in the video
    game industry, a car company has built a driving game around its entire brand
    with the release today of "Volvo Drive for Life," a game published by
    Microsoft for the Xbox game system.
    Prior to the launch of "Volvo Drive for Life" on Xbox, companies --
    including Volvo -- had participated in video games by inserting their products
    into an existing game platform. The new Volvo video game was designed to
    immerse the user in Volvo's most important core value, safety -- while
    participating in an exciting gaming experience.
    Everything within the game, from the cars to the surroundings, is modeled
    from scratch to create test tracks and driving environments that illustrate
    the strengths of the active safety features of each vehicle represented in the
    game. Players will experience firsthand the benefits of Volvo's world-class
    safety features such as Dynamic Stability and Traction Control (DSTC), Four-C
    Chassis, and Roll Stability Control (RSC), while testing their skills in the
    challenging game environment.
    "The Volvo Drive for Life game is a significant yet fun shift in how we
    communicate our message of safety and present our cars to current and
    potential customers," said John Neu, Volvo Cars of North America's manager of
    CRM & eBusiness. "It details our safety in a way no brochure could ever
    describe or any commercial could ever visualize. We look forward to seeing
    the public's response to this work."
    "Volvo Drive for Life" features the Volvo S40 and S60 R sedans and the
    Volvo XC90 V8 sport utility vehicle, enabling participants to build the
    vehicle to their own specifications. Players first attempt to navigate a
    course at the Volvo proving grounds in Gothenburg, Sweden, without Volvo's
    active safety features engaged -- only to find it nearly impossible.
    Volvo's active safety features are then engaged, and players attempt the
    course again to experience the effect of the safety system -- defying a
    variety of obstacles and challenges. After successfully passing the course at
    the proving grounds, players then move on to drive the Volvo S40 along the
    Pacific Coast Highway, race the Volvo S60 R at the Italian Grand Prix or take
    the Volvo XC90 V8 on the treacherous road to the Ice Hotel in Sweden.
    Beyond the actual game play, gamers can view videos that take them inside
    Volvo's state-of-the-art Safety Center in Sweden. Users can also watch actual
    crash test footage from the Volvo Safety Center and other safety-related video
    clips on each model.
    "Volvo Drive for Life" continues a series of historic firsts for Volvo in
    leveraging the digital realm for marketing purposes. In recent years, Volvo
    was the first auto manufacturer to: have its own Web site; place banner ads;
    sponsor blog sites; conduct pod casts; and, launch a vehicle online.
    The game was developed jointly by Volvo Cars of North America, Euro RSCG
    4D, Kirt Gunn & Associates, Inc., and Climax Action. It is available at Volvo
    retailers nationwide and will be featured in various marketing initiatives,
    including auto shows and the Burton Demo Tour throughout 2005. Visit
    http://www.volvocars.us for details on the nearest Volvo retailer.

    Game Development Roles

    * Volvo Cars of North America (http://www.volvocars.us): oversaw development of
    the game

    * Euro RSCG 4D (http://www.eurorscg4D.com) and Kirt Gunn & Associates
    (http://www.kirtgunn.com): concepted the game

    * Kirt Gunn & Associates: designed the game

    * Climax Action (http://www.climaxgroup.com): performed the technical
    development

    * Microsoft (http://www.microsoft.com): published the game, packaging, and
    manual

    About Volvo Cars
    Volvo has been building cars with Safety in mind worldwide for over 75
    years. The 2006 Volvo Cars model line-up includes: the award-winning new S40
    and its wagon counterpart the all-new V50; the award-winning XC90; the sporty
    S60 sedan -- including the award-winning performance sedan -- S60 R and the
    performance wagon version -- V70 R; the flagship S80 luxury sedan; versatile
    V70 wagon and rugged XC70 (Cross Country); and, the all-new C70 convertible.



    SOURCE Volvo Cars of North America
    Web Site: http://www.volvocars.com
     
  2. Murcielago_V12

    Murcielago_V12 Power Member

    where is the fun, excitment on driving Volvos....
     
  3. SoundSurfer

    SoundSurfer Power Member

    Não sejas mauzinho :p
     
  4. possessed

    possessed Full Throttle BOINC Roller

    tb não estou a ver, um volvo é mesmo para conforto segurança, isto agora merecia uns comentários tipo TopGear, onde, por exemplo, o M5 sem activar o computador para modo desportivo (509cv +-, ao invés do 400cv) é um carro "mau"
     
  5. "For the first time in the video
    game industry, a car company has built a driving game around its entire brand
    with the release today of "Volvo Drive for Life," a game published by
    Microsoft for the Xbox game system."

    FAKE!

    A mercedes já fez um aqui há um ou 2 anos atrás, com quase todos os modelos da estrela.


    EDIT: Algumas pics:
    [​IMG]
    [​IMG]
    [​IMG]



    A segunda versão do world racing parece que vai ser da volkswagen, e com a... Cinha Jardim?
    [​IMG]

    :lol:
     
    Última edição: 19 de Novembro de 2005
  6. possessed

    possessed Full Throttle BOINC Roller

    é capaz é de ser primeiro a fazê-lo exclusivamente para uma consola (ou pelo menos para xbox)
     
  7. O da mercedes era exclusivo da XboX!

    :002:
     
  8. nothing

    nothing Power Member

    Não era não. O Mercedes-Bens World Racing saíu para PS2 e PC (e era um belo jogo).

    Já está certo que o 2 será com VW? É que tinha lida qualquer coisa com ser com a Audi.

    PS: ahhhh, e não esquecer o Ford Racing :P
     
  9. stuka666

    stuka666 Power Member

    Por acaso a Cinha Jardim com menos 20 anos :D

    Os jogos parecem todos uma bela bosta.
     
  10. nothing

    nothing Power Member

    A Cinha Jardim com menos 20 anos é a Pimpinha Jardim. :P
     
  11. SideWalker

    SideWalker Colaborador
    Staff Member

    E o Porsche Challenge para a PSX?
     
  12. stuka666

    stuka666 Power Member

    A pimpinha é muito bolachuda de cara :D

    O porsche challenge saiu para pelo menos também pc.
     
  13. possessed

    possessed Full Throttle BOINC Roller

    era e é, (tenho de voltar a agarrar naquilo para desbloquear os carros todos

    no 2 parece que é 17 marcas, segundo o site: Alfa Romeu, VW, Mercedes, Lotus, Morgan... (a ver se descubro o resto)

    http://www.synetic.de/flash_frameset.php
     

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